Bupa Australia, Case Study
Shaping the Future of Digital Health at Bupa Australia
Morris partnered with Bupa Australia to drive strategic planning for digital health and the ageing population. Leading a foresight-driven strategy workshop for their Customer Service Leadership Team, Morris sparked 15 actionable innovation ideas, laying the groundwork for a multi-year transformation plan that redefined customer engagement and care pathways.
Shift: From reactive care models to proactive, technology-enabled health solutions.
The result? A robust multi-year transformation plan, 15 strategic innovations, and a clearer path to digital health leadership in ageing care.