CPA Australia, Case Study

Shifting the National Conversation on What Finance Is For

Morris has spoken at CPA Business Forums across multiple states for over a decade. But one keynote hit differently. It challenged members to rethink value, relevance, and trust not as regulatory obligations but as leadership tools. He showed why younger professionals weren't disengaged they were unaligned with legacy language, models, and assumptions.

Shift: From technical compliance to human-first leadership in finance.

The result? A decade-long relationship with CPA that helped position finance not just as a profession — but as a societal compass for what matters next.