Pharmacy Guild of Australia, Case Study

The Future of Pharmacists in Community Health

The Pharmacy Guild of Australia engaged Morris to explore how pharmacies could evolve into primary care hubs. Through strategic foresight sessions, Morris helped reframe their role—not just as dispensers, but as frontline health connectors. His work contributed to a reimagining of pharmacists' roles, positioning them as frontline health connectors capable of supporting community health through screenings and expanded patient care.

Shift: From dispensary to healthcare destination.

The result? Increased community engagement, expanded healthcare access, and stronger policy support for pharmacist-led health initiatives.

Future-Ready Perspective: By 2030, pharmacies will operate as decentralised health sovereignty hubs, leveraging blockchain for instant patient data retrieval and AI for real-time diagnostics. Pharmacists will be the first line of predictive care, with bioprinted medications personalised to patient genetics.