Morris Misel Case Studies
BIG4 Conference, Case Study
When BIG4 gathered its national network for a major strategy and leadership conference in Brisbane, they invited Morris. Sharing the stage with Ita Buttrose, Mark Bouris, and Tourism Australia’s Andrew McEvoy, Morris delivered a keynote that zoomed past incremental change and tackled the real question: What does the next generation of travellers actually want and who’s building for them now?