In 2011, the Exhibition and Event Association of Australasia (EEAA) asked Morris to lead a bold, future-facing keynote for their Leaders Forum. But what unfolded became much more than a keynote. He went on to judge the EEAA Awards for Excellence over multiple years, helping shape and elevate what good looked like across venue, supplier, campaign, and green initiative categories.

With less than 18 hours’ notice, Morris built and delivered a high-impact future-state keynote Convention 2020 mapping the forces transforming the global events industry: from hybrid delivery to venue design, emotional resonance, automation, sustainability, and the economics of audience attention. He proved how critical real foresight is when disruption hits.

When the Caravan, RV & Accommodation Industry of Australia (CRVA) needed to look a decade ahead, they booked Morris to deliver a full Innovation foresight workshop one that would challenge every corner of their industry to confront what was coming next. Morris designed and led a 4-tribe scenario workshop that brought together four key perspectives: manufacturers, retailers, holiday parks, and consumers.