Morris Misel Case Studies

Morris Misel Morris Misel

Pharmacy Guild of Australia, Case Study

The Pharmacy Guild of Australia engaged Morris to explore how pharmacies could evolve into primary care hubs. Through strategic foresight sessions, Morris helped reframe their role—not just as dispensers, but as frontline health connectors. His work contributed to a reimagining of pharmacists' roles.

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Australian Physiotherapy Association, Case Study

The Australian Physiotherapy Association turned to Morris to reimagine the future of physiotherapy. His work resulted in the creation of the globally celebrated "Don’t Move" campaign, which positioned physiotherapy as a digital-first, AI-enabled health service, and reshaped global perspectives on rehabilitation.

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Griffith University Inclusive Futures, Case Study

As an Industry Fellow and Chair of the Griffith University's Inclusive Futures Reimagining Disability Industry Advisory Board, Morris leads initiatives to bridge cutting-edge research with industry needs, helping researchers translate their work into commercial applications and market-ready solutions.

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Walter and Eliza Hall Institute (WEHI), Case Study

Morris collaborated with the Walter and Eliza Hall Institute (WEHI) to future-proof innovation in oncology and immunology. His foresight-driven approach identified critical opportunities for integrating AI, genomics, and predictive analytics into research and clinical practice, setting new benchmarks for biotech advancement.

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Bupa Australia, Case Study

Morris partnered with Bupa Australia to drive strategic planning for digital health and the ageing population. Leading a foresight-driven strategy workshop for their Customer Service Leadership Team, Morris sparked 15 actionable innovation ideas, laying the groundwork for a multi-year transformation plan that redefined customer engagement and care pathways.

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Australian College of Pharmacies, Case Study

Morris delivered a visionary keynote for the Australian College of Pharmacies, focusing on future skills development and the evolving role of pharmacists. His insights highlighted how technological advancements, digital health platforms, and AI-driven analytics are reshaping pharmaceutical care.

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Sigma, Chemmart, & Terry White Pharmacy, Case Study

Over the decades, Morris has partnered with leading pharmacy networks including Sigma, Chemmart, and Terry White Pharmacy to transform the traditional pharmacy model. His foresight-driven strategies reimagined these spaces as community health destinations, integrating digital health solutions, preventative care services, and telehealth capabilities.

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